88th Geneva International Motor Show88th Geneva International Motor Show
Media Partner

The future has arrived – get in!


Every year, the Geneva Motor Show shines a spotlight on the future of the automotive industry: in addition to exceptional designs and the latest features, it showcases vehicles with ever lower consumption values. The motto ‘less is more’ has been the trend for quite a while, and the automotive industry is no exception. That’s why the entire Motor Show will feature energy-efficient cars.

To highlight this fact, SwissEnergy is once again a Presenting Partner in 2018 with its co2auplancher campaign for lower CO2-emissions in cars. The project proves that co2auplancher means choice, co2auplancher means driving pleasure and co2auplancher means the future.

The campaign draws visitors’ attention to low-emission vehicles in the exhibition hall in a playful manner with the free ‘Salon Car Collector’ app, and players can even win a car with a bit of luck.

The national co2auplancher campaign promotes passenger cars with CO2 emissions of maximum 95 g/km in the A or B energy efficiency category.

For further information: co2auplancher.ch

Retrospective video: co2auplancher at the 2017 Motor Show